Introduction
Okay so all websites are bespoke, right?
Well, no actually, and that’s because a lot of websites these days are built using templates.
This article will therefore look at the pro’s and cons of having a bespoke website built for your business.
Pro’s
Bespoke
Ultimately most businesses want a bespoke website for their business, however, often cost is the deciding factor on whether this can be achieved or not.
The reason that cost is a deciding factor is because often there will need to be many hours, sometimes even hundreds of hours spent building some bespoke websites.
And as you can imagine all that time often doesn’t come cheap, so often it boils down to money.
Unique
One of the main reason’s businesses have a bespoke website is simply because it will be unique.
After all, no one wants to have their website looking the same as a competitor’s website.
Therefore you can state exactly how you want your new website to look.
You may know exactly how you want your new website to look for your business, and to achieve this look, well, there’s no point in building a new website using a template.
You may want a website that’s exactly how you want it to look, and often the only way for this to happen is to opt for a bespoke website.
Con’s
More expensive
There are simply no downsides to choosing a bespoke website, however as mentioned earlier, often the cost of the website is a lot more.
However, this does depend on which Cardiff website company that you do choose, as costs can vary greatly depending on which website company within Cardiff that you contact.
So often start-up businesses will not sometimes be able to afford a bespoke website, as it will simply cost too much.
Some businesses may therefore opt for a template website instead, then when they have more money to spend on a second website, then sometimes they will ask for us to build a bespoke website to be built.
Often takes much longer to build
Here’s another thing to keep in mind, it’s all well and good opting for a bespoke website, but if you pick a web design company here in Cardiff that spends a long time building the new website, well, this could put your business at a disadvantage if you want to get things up and running quickly.
It’s also worth bearing in mind that most SEO agencies believe there is such a thing as a “Google Sandbox period”– so this means that it can often take longer for SEO to work on new websites.
So, for example let’s say you’re a start-up business, and your website designers take over 6 months to build your new bespoke website, then it has to pass the sandbox period, well, this could mean that your business is slow getting out of the starting blocks.
This is why some companies opt for say a template WordPress website, just to get the website up and running as soon as possible, yet the website will still need to pass through the Sandbox.
Can consume some marketing budgets
Okay, so let’s say your launching a new business here in Cardiff, and you have 5k to spend on marketing.
Would it be a good idea to spend all of that 5k on a bespoke website?
Well, what if we said you also have to think about retaining a budget for SEO, PPC, social media advertising and also expenditure for hosting and also a budget for logo design?
Now you can see why so many companies opt for a WordPress template, rather than a bespoke website if they are just starting the business.
Needs more input
It’s also worth bearing in mind that as a business owner, that if you do opt for a bespoke website, well, web designers Cardiff will often require more of your time, that’s to understand how you want the website to look.
That’s to say, they may be in regular contact via e-mails or calls, that’s to make sure they can build the website just the way you like.
Which some businesses may consider a good thing, and some as just another thing that they need to manage.
So, there you have it, the pros and the cons of choosing a bespoke website for your business.
Whether you want a bespoke website, or perhaps a website built in WordPress, we can help you.
We can also offer SEO as well.
So why not drop us a line, and we can then offer you a no obligation quote.